DMS sytems: Polling, set-up, new cars, used cars, photos, etc... Hello!
We are an advertising/marketing agency that specializes in Retail Automotive. We've seen the worst and the (almost) best in dealer websites and we are out to change the world of on-line marketing.
We have seen consumers being beat over the head with prices, special apr's, newest, latest and greatest. It's tantamount to shouting at them, and nobody likes to be shouted at.
We are in the process of creating the "Ultimate Dealer Website" which is actually the consumer's ultimate auto website. We are needing to find out how to pull inventory from a dealers DMS. Used cars are normally handled by companies like Dealer Specialties, correct? Are there others? Do we need to register with them? What about New vehicles? Is it the same approach?
Once we can find out how to do this, we can rearrange how the vehicles are posted online. We would actually use real photos' of new vehicles too instead of stock photo's that may or may not represent the actual vehicle in stock.
Any and all input is greatly appreciated!
HLF Brandtailers |