Discuss Toyota confirms LF-A development still being funded in the alt.autos.toyota forum at Car Dealer Forums; Our take: Toyota has a chip on its shoulder and it has something to do ...
Toyota confirms LF-A development still being funded
Our take: Toyota has a chip on its shoulder and it has something to do with prestige. Like so many other companies, it is taking an unprecedented beating in the current market (well, unprecedented for Toyota, at least). Whereas other companies are scaling back to the nitty-gritty, Toyota refuses to say "No" to the glamorous side of the auto business. First it reaffirmed its commitment to F1, now it has reaffirmed its commitment to the Lexus LF-A supercar. But what exactly does that commitment me...
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