The Friday after Thanksgiving is called “Black Friday”. This is the day when retail businesses hope to go from being in the “red” to being in the “black”, turning a profit for their business for the first time in the year. Some businesses report making 70% of their profit for the year in the few weeks between Thanksgiving and Christmas. Black Friday is an important day for retailers. This day marks the beginning of the Christmas shopping season. Advertisers have made Black Friday a very popular shopping day. The Macy’s Thanksgiving Day Parade features the arrival of Santa and the Christmas season.

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