While the traditional goal is to try and bring prospects to the dealership, the growing trend is to purchase more products online. In order to adjust, dealers are now searching for alternative ways to bring the dealership functionalities to prospects in order to gain their business.

One of the ways to do that is by using human engagement solution that lets dealerships' sales people interact instantly, live and in person with customers and prospects when they search for cars and could use personal live help. A solution that includes Video chat interaction capabilities, cobrowsing and content share functionalities that require no download nor installation is one of the ways to allow sales people instantly interact with prospects the moment they come to the dealership's web site and start the selling process.

› See More: Bringing the car dealership to the consumer