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Discuss Automotive Marketing Tip: How to Own Your Market in the Vehicle Sales and Marketing forum at Car Dealer Forums; Tired of coming back from the factory meeting just to hear that you’re not on ...
  1. #1
    Senior Member
    Join Date
    Oct 2009
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    143

    Default Automotive Marketing Tip: How to Own Your Market

    Tired of coming back from the factory meeting just to hear that you’re not on top in your city and that your local market share is slipping? Tired of wondering where to spend your money and finding it almost impossible to track what automotive marketingefforts actually work? Well, you’re not alone…far from it really. Many operators at car dealerships around the country feel the same way. So what do they do? Typically they react to the news by hiring a new advertising agency, redoing the marketing plan; and/or by firing a general manager or sales manager!


    But the real answer is pretty simple: you have to focus your automotive marketing efforts on YOUR market. That’s right…own your backyard. Let’s be completely honest here…stop worrying about the whole city! If you dominate your market area, you can win the bigger war citywide.
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  2. #2
    Junior Member
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    Dec 2011
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    US
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    Default

    Really great automotive tips are presented here. I like them and hope to post such tips in future also.

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