Discuss Something New Here? in the Vehicle Sales and Marketing forum at Car Dealer Forums; Kia Motor America will launch a national Digital Marketing initiative this month that will require ...
Something New Here?
Kia Motor America will launch a national Digital Marketing initiative this month that will require all its dealers to utilize iPrecheck's revolutionary platform. After a two month pilot program in KMA's largest district, iPrecheck posted double digit sales growth for these dealers and reduced the advertising cost per sale to below $200.
iPrececk's unique platform allows dealers to activate out of market (dormant) customers into buyers today using Transunion's soft credit pull and iprecheck's proprietary analytics.
In the advertising space where most money is spent on in-market buyers, iPrecheck has developed the technology to identify dormant prospects, market to them and turn them into buyers providing true incremental sales.
Launch date for all dealers is expected to be set at August 1st.
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